NaNo
My Role
UX/UI Designer
Work
App Design
Industry
Social & e-commerce
Duration
4 weeks
About
Designing NaNo to merge social interaction with seamless shopping
NaNo is a social lifestyle app that combines connection and commerce. It lets users explore a dynamic feed, chat with friends, view profiles, track activity, and shop — all through a stylish, unified experience.
The Challenge
Most social apps feel cluttered or repetitive, lacking fresh design approaches.
Combining shopping and social features can easily become overwhelming.
Users expect smooth, stylish experiences with clear purpose.
Standing out in a saturated market requires bold, user-focused design choices.
The Solution
Design a unified interface blending social interaction and shopping.
Create a clean, modern visual identity to feel fresh and distinct.
Structure intuitive flows for feed browsing, chatting, and profile viewing.
Integrate shopping seamlessly without disrupting the social experience.
Design
Designing a connected experience that blends social interaction with seamless shopping
Visual Identity
Creating a visual identity that captures NaNo’s vibrant and stylish spirit
Color Style
DM Sans Typography
Words from the team behind NaNo
"Great to work with Abdul! The design balanced style and function perfectly. NaNo looks fresh and easy to use just like we imagined!"
Emily Carter
NaNo
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NaNo